/* WACUP · Creative Direction · October 2026  — mobile first */
@font-face{font-family:'Avenir';src:url(../fonts/avenir-300.woff2) format('woff2');font-weight:300;font-display:swap}
@font-face{font-family:'Avenir';src:url(../fonts/avenir-400.woff2) format('woff2');font-weight:400;font-display:swap}
@font-face{font-family:'Avenir';src:url(../fonts/avenir-500.woff2) format('woff2');font-weight:500;font-display:swap}
@font-face{font-family:'Avenir';src:url(../fonts/avenir-700.woff2) format('woff2');font-weight:700;font-display:swap}
@font-face{font-family:'Avenir';src:url(../fonts/avenir-850.woff2) format('woff2');font-weight:850 900;font-display:swap}
@font-face{font-family:'Nineties';src:url(../fonts/perfectly-nineties.woff2) format('woff2');font-weight:400;font-display:swap}

:root{
  --red:#D13F27;--brown:#261210;--olive:#272D1A;--cream:#E2D5BF;--orange:#B05A27;
  --canvas:#E8DECB;--paper:#F4EEE2;--ink:#261210;--ink-2:rgba(38,18,16,.66);--ink-3:rgba(38,18,16,.42);
  --line:rgba(38,18,16,.16);--dark:#1D0D0B;
  --serif:'Nineties',Georgia,'Times New Roman',serif;--sans:'Avenir','Helvetica Neue',Arial,sans-serif;
  --gut:16px;--col:1220px;--ease:cubic-bezier(.2,.7,.2,1);
  --side:max(var(--gut),calc((100vw - var(--col)) / 2));
}
*{box-sizing:border-box;margin:0;padding:0}
html{-webkit-text-size-adjust:100%;scroll-behavior:auto}
body{font-family:var(--sans);font-weight:400;color:var(--ink);background:var(--canvas) url(../tex/canvas.jpg) 0 0/300px;
  font-size:15px;line-height:1.55;-webkit-font-smoothing:antialiased;overflow-x:hidden}
img,video{display:block;max-width:100%;height:auto}
button{font:inherit;color:inherit;background:none;border:0;cursor:pointer}
a{color:inherit}
.wrap{width:min(var(--col),100% - var(--gut)*2);margin:0 auto}
.sr{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0)}

/* grounds */
.sec{position:relative;padding:84px 0 92px;overflow:hidden}
.g-canvas{background:var(--canvas) url(../tex/canvas.jpg) 0 0/300px}
.g-dark{background:var(--dark) url(../tex/canvas-dark.jpg) 0 0/300px;color:var(--cream)}
.g-olive{background:var(--olive);color:var(--cream)}
.g-red{background:var(--red);color:#FBF3E6}
.g-brown{background:var(--brown);color:var(--cream)}
.g-paper{background:var(--paper)}
.g-dark .k,.g-olive .k,.g-brown .k,.g-red .k{color:inherit;opacity:.8}

/* type */
.k{display:flex;gap:10px;align-items:center;font-size:10.5px;font-weight:700;letter-spacing:.2em;text-transform:uppercase;color:var(--red);margin-bottom:16px}
.k .n{font-family:var(--serif);font-size:15px;letter-spacing:0;font-weight:400;text-transform:none}
.k i{display:block;width:28px;height:1px;background:currentColor;opacity:.5}
h1,h2,h3{font-weight:400;font-family:var(--serif);letter-spacing:-.01em}
h2{font-size:clamp(38px,10.5vw,84px);line-height:.98}
h2 em,h1 em{font-style:normal;color:var(--red)}
.g-dark h2 em,.g-brown h2 em,.g-olive h2 em{color:#E58A5E}
.g-red h2 em{color:var(--brown)}
h3{font-size:clamp(24px,6.4vw,38px);line-height:1.04}
.lede{font-size:16px;line-height:1.55;max-width:560px;margin-top:18px;color:var(--ink-2)}
.g-dark .lede,.g-olive .lede,.g-brown .lede,.g-red .lede{color:inherit;opacity:.82}
.lbl{font-size:10px;font-weight:700;letter-spacing:.2em;text-transform:uppercase}
.small{font-size:12.5px;color:var(--ink-3);margin-top:16px;max-width:620px}
.g-dark .small,.g-olive .small,.g-brown .small,.g-red .small{color:inherit;opacity:.6}
.head{margin-bottom:34px}

/* reveal (js only) */
.js [data-r]{opacity:0;transform:translateY(18px);transition:opacity .55s var(--ease),transform .55s var(--ease)}
.js [data-r].in{opacity:1;transform:none}
.js [data-type].typing::after{content:'';display:inline-block;width:2px;height:.8em;background:currentColor;margin-left:3px;vertical-align:-.05em;animation:blink .5s steps(1) infinite}
@keyframes blink{50%{opacity:0}}

/* chrome */
#bar{position:fixed;left:0;right:0;top:0;z-index:60;display:flex;align-items:center;justify-content:space-between;padding:12px var(--gut);
  transition:transform .35s var(--ease),color .3s;pointer-events:none}
#bar>*{pointer-events:auto}
#bar .lg{height:20px;width:auto;transition:opacity .3s}
#bar .lg.c{position:absolute;opacity:0}
body.dark-bar #bar .lg.d{opacity:0}body.dark-bar #bar .lg.c{opacity:1}
#bar .brandlink{position:relative;display:block}
#bar .chap{font-size:10px;letter-spacing:.2em;text-transform:uppercase;font-weight:700;opacity:0;transition:opacity .3s;display:none}
.pill{display:inline-flex;align-items:center;gap:8px;padding:9px 15px;border-radius:40px;font-size:10.5px;letter-spacing:.18em;text-transform:uppercase;font-weight:700;
  background:rgba(244,238,226,.86);color:var(--brown);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);border:1px solid rgba(38,18,16,.12)}
.pill.dk{background:var(--brown);color:var(--cream);border-color:transparent}
.pill.rd{background:var(--red);color:#FBF3E6;border-color:transparent}
#bar.hide{transform:translateY(-100%)}
#prog{position:fixed;left:0;top:0;height:2px;background:var(--red);width:0;z-index:70}

#toc{position:fixed;inset:0;z-index:80;background:var(--dark) url(../tex/canvas-dark.jpg) 0 0/300px;color:var(--cream);display:none;overflow:auto;padding:70px var(--gut) 40px}
#toc.on{display:block}
#toc ol{list-style:none;max-width:760px;margin:0 auto;counter-reset:t}
#toc li a{display:flex;gap:14px;align-items:baseline;padding:12px 0;border-bottom:1px solid rgba(226,213,191,.14);text-decoration:none;font-family:var(--serif);font-size:clamp(24px,6vw,40px);line-height:1.1}
#toc li a small{font-family:var(--sans);font-size:11px;letter-spacing:.2em;opacity:.55;min-width:26px}
#toc .x{position:fixed;top:12px;right:var(--gut)}

/* loader */
#loader{position:fixed;inset:0;z-index:100;background:var(--dark) url(../tex/canvas-dark.jpg) 0 0/300px;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:18px;transition:opacity .45s,visibility .45s}
#loader.out{opacity:0;visibility:hidden}
#loader .cup{width:64px;height:auto;position:relative}
#loader .fill{position:relative;width:70px}
#loader .fill img{width:100%;height:auto}
#loader .fill .e0{opacity:.18}
#loader .fill .e1{position:absolute;left:0;top:0;clip-path:inset(100% 0 0 0);animation:pour 1s var(--ease) forwards}
@keyframes pour{to{clip-path:inset(0 0 0 0)}}
#loader p{font-family:var(--serif);color:var(--cream);font-size:18px;opacity:.85}
.nojs #loader{display:none}

/* cover */
#cover{min-height:100svh;padding:76px 0 40px;display:flex;align-items:center}
#cover .wrap{display:grid;gap:26px}
#cover .vid{position:relative;width:100%}
#cover .vid video{width:100%;height:auto}
#cover h1{font-size:clamp(56px,17vw,150px);line-height:.9;color:var(--cream)}
#cover h1 span{display:block}
#cover h1 .nf{color:#E58A5E}
#cover .meta{display:flex;flex-wrap:wrap;gap:8px 18px;margin-top:22px;font-size:10.5px;letter-spacing:.2em;text-transform:uppercase;font-weight:700;opacity:.75}
#cover .sub{margin-top:18px;font-size:16px;max-width:430px;opacity:.85}
#cover .cue{margin-top:30px;font-size:10px;letter-spacing:.24em;text-transform:uppercase;opacity:.6;display:flex;gap:10px;align-items:center}
#cover .cue i{display:block;width:1px;height:34px;background:currentColor;animation:cue 1.6s infinite}
@keyframes cue{0%{transform:scaleY(0);transform-origin:top}50%{transform:scaleY(1);transform-origin:top}51%{transform-origin:bottom}100%{transform:scaleY(0);transform-origin:bottom}}
.tag{position:absolute;left:10px;top:10px;z-index:3;font-size:9px;font-weight:700;letter-spacing:.18em;text-transform:uppercase;padding:5px 8px;border-radius:20px;background:rgba(29,13,11,.62);color:#F4EEE2;backdrop-filter:blur(6px);-webkit-backdrop-filter:blur(6px);pointer-events:none}
.tag.wa{background:var(--red);color:#FBF3E6}

/* idea */
.duo{display:grid;gap:14px;margin-top:30px}
.duo .c{padding:22px 20px 24px;border-top:2px solid var(--brown)}
.duo .c.nf{border-color:var(--red)}
.duo .c h3{margin:6px 0 8px}
.duo .c p{color:var(--ink-2)}
.why{margin-top:28px;font-family:var(--serif);font-size:clamp(20px,5.4vw,30px);line-height:1.2;max-width:760px}
.why b{font-weight:400;color:var(--red)}
.how{display:grid;grid-template-columns:repeat(3,1fr);gap:8px;margin-top:30px}
.how a{display:block;text-decoration:none;padding:14px 12px;background:rgba(244,238,226,.6);border:1px solid var(--line)}
.how a b{display:block;font-family:var(--serif);font-weight:400;font-size:clamp(17px,4.4vw,24px);line-height:1.05;margin-top:6px}
.how a span{font-size:9.5px;letter-spacing:.18em;text-transform:uppercase;font-weight:700;color:var(--red)}

/* moodboard */
.board-wrap{position:relative;margin-top:6px}
.board{position:relative;width:100%;aspect-ratio:50/86;container-type:inline-size;
  background:#DFD3BC url(../tex/canvas.jpg) 0 0/220px;box-shadow:0 30px 60px -34px rgba(38,18,16,.45),inset 0 0 0 1px rgba(38,18,16,.06)}
.board::after{content:'';position:absolute;inset:0;pointer-events:none;background:radial-gradient(120% 90% at 50% 40%,transparent 60%,rgba(38,18,16,.08))}
.pc{position:absolute;left:var(--x);top:var(--y);width:var(--w);z-index:var(--z,10);display:block}
.pc.no-p{display:none}
.pc.ph img{width:100%;height:auto;box-shadow:0 10px 22px -12px rgba(38,18,16,.55)}
.pc.ph{cursor:zoom-in}
.pc.chip{background:#FAF6EE;padding:0 0 3.2cqw;box-shadow:0 8px 16px -10px rgba(38,18,16,.45)}
.pc.chip i{display:block;aspect-ratio:1/1.05;background:var(--c)}
.pc.chip b{display:block;font-size:1.55cqw;letter-spacing:.06em;text-transform:uppercase;font-weight:700;padding:1.1cqw 1cqw 0;line-height:1.2}
.pc.chip s{display:block;text-decoration:none;font-size:1.45cqw;padding:.2cqw 1cqw 0;opacity:.6}
.pc.note{font-family:var(--serif);font-size:6.1cqw;line-height:1;white-space:nowrap}
.pc.note.n2{color:var(--red)}
.js .board .pc{opacity:0}
.js .board.play .pc{animation:drop .7s var(--ease) both;animation-delay:calc(var(--d) * 80ms)}
.js .board.play .pc.chip,.js .board.play .pc.icon{animation-name:stampin;animation-duration:.5s}
.js .board.play .pc.note,.js .board.play .pc.logo{animation-name:fadein}
@keyframes drop{0%{opacity:0;transform:scale(1.08) translateY(-10px);filter:drop-shadow(0 22px 18px rgba(0,0,0,.3))}100%{opacity:1;transform:none;filter:none}}
@keyframes stampin{0%{opacity:0;transform:scale(1.4) rotate(-8deg)}70%{opacity:1;transform:scale(.96)}100%{opacity:1;transform:none}}
@keyframes fadein{from{opacity:0}to{opacity:1}}
.row-btns{display:flex;flex-wrap:wrap;gap:8px;margin-top:16px}

/* colours */
.sw{display:grid;grid-template-columns:repeat(5,1fr);gap:6px;margin-top:8px}
.sw .s{display:flex;flex-direction:column}
.sw .s i{display:block;aspect-ratio:3/4;background:var(--c);box-shadow:inset 0 0 0 1px rgba(38,18,16,.1)}
.sw .s b{font-family:var(--serif);font-weight:400;font-size:clamp(14px,3.6vw,22px);line-height:1.05;margin-top:9px}
.sw .s small{font-size:9.5px;letter-spacing:.12em;text-transform:uppercase;font-weight:700;opacity:.55;margin-top:3px}
.sw .s em{font-style:normal;font-size:11px;color:var(--ink-2);margin-top:3px;line-height:1.3}

/* grid + phone */
.gp{display:grid;grid-template-columns:1fr 1fr;gap:clamp(10px,3vw,40px);align-items:start;margin-top:10px}
.gp .col{position:relative}
.gp .cap{font-size:9.5px;letter-spacing:.18em;text-transform:uppercase;font-weight:700;margin-bottom:10px;opacity:.6}
.cgrid{display:grid;grid-template-columns:repeat(3,1fr);gap:3px}
.cgrid button,.igrid button{position:relative;aspect-ratio:3/4;display:block;transition:opacity .3s,transform .3s,filter .3s;outline-offset:2px}
.cgrid button{background:var(--c);box-shadow:inset 0 0 0 1px rgba(38,18,16,.08)}
.cgrid button span{position:absolute;left:6px;bottom:6px;font-size:8.5px;letter-spacing:.12em;text-transform:uppercase;font-weight:700;color:var(--t,#F4EEE2);opacity:.85}
.igrid{display:grid;grid-template-columns:repeat(3,1fr);gap:2px}
.igrid button img{width:100%;height:100%;object-fit:cover}
.gp.sel .cgrid button:not(.on),.gp.sel .igrid button:not(.on){opacity:.18;filter:saturate(.3)}
.gp.sel .on{transform:scale(1.02)}
.phone{position:relative;width:100%;border-radius:34px 34px 0 0;border:7px solid #1b1b1b;border-bottom:0;background:#111;padding-top:0;box-shadow:inset 0 0 0 1.5px #3a3a3a,0 40px 70px -40px rgba(0,0,0,.6);overflow:hidden}
.phone .scr{background:#fff;position:relative}
.phone .stat{height:28px;display:flex;align-items:center;justify-content:space-between;padding:0 16px;font:600 10px/1 -apple-system,'Helvetica Neue',Arial,sans-serif;color:#111}
.phone .stat i{display:block;width:30%;height:16px;border-radius:12px;background:#111}
.phone .tabs{display:flex;justify-content:space-around;align-items:center;height:30px;border-bottom:1px solid #eee}
.phone .tabs span{display:block;width:14px;height:14px;opacity:.35;border:1.6px solid #111;border-radius:3px}
.phone .tabs span.on{opacity:1;position:relative}
.phone .tabs span.on::after{content:'';position:absolute;left:-14px;right:-14px;bottom:-9px;height:1.5px;background:#111}
.phone .fade{height:46px;background:linear-gradient(#fff,#f4f4f4)}
.legend{margin-top:22px;display:grid;gap:2px}
.legend button{display:grid;grid-template-columns:34px 1fr auto;gap:12px;align-items:center;text-align:left;padding:11px 0;border-top:1px solid var(--line);transition:opacity .3s}
.legend button i{display:block;height:22px;background:var(--c);box-shadow:inset 0 0 0 1px rgba(38,18,16,.12)}
.legend button i.two{background:linear-gradient(90deg,var(--olive) 50%,var(--orange) 50%)}
.legend button b{font-family:var(--serif);font-weight:400;font-size:19px;line-height:1.1}
.legend button small{display:block;font-size:12px;color:var(--ink-2);margin-top:2px}
.legend button em{font-style:normal;font-size:9.5px;letter-spacing:.16em;text-transform:uppercase;font-weight:700;opacity:.5}
.gp-wrap.sel .legend button:not(.on){opacity:.35}
.hint{display:inline-flex;gap:8px;align-items:center;font-size:10px;letter-spacing:.18em;text-transform:uppercase;font-weight:700;opacity:.55;margin-top:14px}

/* role bands */
.band{padding:64px 0 70px}
.band .bh{display:grid;gap:12px;margin-bottom:26px}
.band .bh .chipline{display:flex;gap:6px;align-items:center}
.band .bh .chipline i{display:block;width:34px;height:34px;background:var(--c);box-shadow:inset 0 0 0 1px rgba(255,255,255,.18)}
.band .bh h3{font-size:clamp(30px,8vw,54px)}
.band .bh p{max-width:560px;opacity:.85}
.band .use{display:flex;flex-wrap:wrap;gap:6px;margin-top:4px}
.band .use span{font-size:9.5px;letter-spacing:.14em;text-transform:uppercase;font-weight:700;padding:6px 10px;border:1px solid currentColor;border-radius:30px;opacity:.75}

/* strips */
.strip{position:relative;--h:min(58svh,520px)}
.track{display:flex;gap:clamp(10px,2vw,22px);overflow-x:auto;overscroll-behavior-x:contain;scroll-snap-type:x proximity;scroll-padding:0 var(--side);padding:0 var(--side) 6px;scrollbar-width:none;-webkit-overflow-scrolling:touch}
.track::-webkit-scrollbar{display:none}
.track.drag{cursor:grabbing;scroll-snap-type:none}
.it{flex:0 0 auto;scroll-snap-align:start;width:min(calc(var(--h) * var(--ar)),84vw);position:relative}
.it .z{display:block;width:100%;position:relative;cursor:zoom-in}
.it img,.it video{width:100%;aspect-ratio:var(--ar);height:auto;object-fit:cover;background:rgba(0,0,0,.06)}
.it figcaption{font-size:11px;margin-top:8px;opacity:.7;line-height:1.35}
.sctl{display:none}
.drag-hint{display:flex;gap:8px;align-items:center;font-size:9.5px;letter-spacing:.2em;text-transform:uppercase;font-weight:700;opacity:.5;margin:12px var(--side) 0}

/* before/after */
.ba-list{display:grid;gap:26px}
.ba{position:relative;user-select:none;-webkit-user-select:none;touch-action:pan-y}
.ba .fr{position:relative;aspect-ratio:1024/688;overflow:hidden;background:#000}
.ba .fr img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.ba .fr .af{clip-path:inset(0 0 0 var(--p,50%))}
.ba .fr .ln{position:absolute;top:0;bottom:0;left:var(--p,50%);width:2px;background:#FBF3E6;transform:translateX(-1px);pointer-events:none}
.ba .fr .ln::after{content:'↔';position:absolute;top:50%;left:50%;transform:translate(-50%,-50%);width:38px;height:38px;border-radius:50%;background:#FBF3E6;color:var(--brown);display:grid;place-items:center;font-size:15px;box-shadow:0 6px 14px rgba(0,0,0,.25)}
.ba input{position:absolute;inset:0;width:100%;height:100%;opacity:0;cursor:ew-resize;margin:0}
.ba .lb2{position:absolute;bottom:10px;font-size:9px;letter-spacing:.18em;text-transform:uppercase;font-weight:700;padding:5px 8px;border-radius:20px;background:rgba(29,13,11,.6);color:#F4EEE2;pointer-events:none}
.ba .lb2.l{left:10px}.ba .lb2.r{right:10px;background:var(--red)}
.ba p{font-size:12.5px;margin-top:8px;color:var(--ink-2)}
.ba p b{font-family:var(--serif);font-weight:400;font-size:17px;color:var(--ink);margin-right:6px}

/* film */
.mosaic{columns:2;column-gap:8px;margin-top:6px}
.mosaic figure{break-inside:avoid;margin:0 0 8px;position:relative}
.mosaic video{width:100%;height:auto;background:#000}
.mosaic figcaption{position:absolute;left:8px;bottom:8px;font-size:9px;letter-spacing:.16em;text-transform:uppercase;font-weight:700;padding:5px 8px;border-radius:20px;background:rgba(29,13,11,.6);color:#F4EEE2}
.ftype{padding-top:58px}
.ftype .fh{display:grid;gap:10px;margin-bottom:22px}
.ftype .fh .no{font-family:var(--serif);font-size:15px;opacity:.6}
.ftype h3{font-size:clamp(34px,9vw,62px)}
.ftype h3 small{display:block;font-family:var(--sans);font-size:10.5px;letter-spacing:.2em;text-transform:uppercase;font-weight:700;color:#E58A5E;margin-bottom:8px}
.ftype .fh p{max-width:560px;opacity:.85}
.facts{display:grid;grid-template-columns:1fr 1fr;gap:1px;background:rgba(226,213,191,.14);margin-top:8px;max-width:640px}
.facts div{background:var(--dark);padding:12px 12px 13px}
.g-dark .facts div{background:#1F0F0D}
.facts dt{font-size:9.5px;letter-spacing:.16em;text-transform:uppercase;font-weight:700;opacity:.55}
.facts dd{font-size:13px;margin-top:4px;line-height:1.4}
.strip.vids{--h:min(62svh,560px)}

/* strategy */
.pillars{display:grid;gap:0;margin-top:6px}
.pillars li{list-style:none;display:grid;grid-template-columns:30px 1fr;gap:6px 12px;padding:15px 0;border-top:1px solid var(--line)}
.pillars li span{font-family:var(--serif);font-size:15px;color:var(--red)}
.pillars li b{font-family:var(--serif);font-weight:400;font-size:clamp(22px,5.6vw,30px);line-height:1.05}
.pillars li p{grid-column:2;color:var(--ink-2);font-size:14px}
.sub{margin-top:64px}
.sub .k{margin-bottom:12px}
.sub h3{margin-bottom:20px}
.stages{display:grid;gap:10px}
.stage{position:relative;padding:18px 18px 20px;background:rgba(244,238,226,.7);border:1px solid var(--line)}
.stage .d{font-size:10px;letter-spacing:.18em;text-transform:uppercase;font-weight:700;color:var(--red)}
.stage b{display:block;font-family:var(--serif);font-weight:400;font-size:26px;line-height:1.05;margin:6px 0 6px}
.stage p{font-size:13.5px;color:var(--ink-2)}
.stage .no{position:absolute;right:16px;top:14px;font-family:var(--serif);font-size:15px;opacity:.4}
.stage.hl{background:var(--red);color:#FBF3E6;border-color:transparent}
.stage.hl .d,.stage.hl p{color:inherit}.stage.hl p{opacity:.88}
.acts{--h:auto}
.act{flex:0 0 auto;width:min(78vw,300px);scroll-snap-align:start;background:var(--paper);border:1px solid var(--line);display:flex;flex-direction:column}
.act .m{position:relative;aspect-ratio:9/12;overflow:hidden;background:var(--brown)}
.act .m video,.act .m img{width:100%;height:100%;object-fit:cover}
.act .m.ico{display:grid;place-items:center;background:var(--c,var(--red))}
.act .m.ico img{width:34%;height:auto;object-fit:contain}
.act .tx{padding:14px 14px 16px}
.act .tx .f{font-size:9.5px;letter-spacing:.16em;text-transform:uppercase;font-weight:700;color:var(--red)}
.act .tx b{display:block;font-family:var(--serif);font-weight:400;font-size:23px;line-height:1.05;margin:5px 0 6px}
.act .tx p{font-size:13px;color:var(--ink-2);line-height:1.45}
.act.big{width:min(88vw,520px);background:var(--brown);color:var(--cream);border:0}
.act.big .tx p{color:inherit;opacity:.8}
.act.big .tx .f{color:#E58A5E}
.wall{padding:14px;display:grid;grid-template-columns:1fr 1fr;gap:14px 12px;background:#2E1714;margin:0 14px;font-size:12.5px}
.wall h4{grid-column:1/-1;font-family:var(--serif);font-weight:400;font-size:19px;color:#E58A5E;display:flex;justify-content:space-between;align-items:baseline}
.wall h4 small{font-family:var(--sans);font-size:9px;letter-spacing:.14em;text-transform:uppercase;font-weight:700;color:var(--cream);opacity:.6}
.wall div b{display:block;font-size:9px;letter-spacing:.16em;text-transform:uppercase;font-weight:700;opacity:.55;margin-bottom:4px}
.wall div span{display:block;line-height:1.5}
.mix{display:grid;gap:10px}
.mix .mc{padding:18px 18px 20px;border-top:2px solid var(--brown);background:rgba(244,238,226,.55)}
.mix .mc .num{font-family:var(--serif);font-size:56px;line-height:.9;color:var(--red)}
.mix .mc .num small{font-family:var(--sans);font-size:11px;letter-spacing:.18em;text-transform:uppercase;font-weight:700;color:var(--ink);margin-left:8px;vertical-align:middle}
.mix .mc ul{list-style:none;margin-top:12px;display:flex;flex-wrap:wrap;gap:6px}
.mix .mc li{font-size:11.5px;padding:5px 9px;border-radius:30px;background:rgba(38,18,16,.06);display:flex;gap:6px;align-items:center}
.dot{display:inline-block;width:8px;height:8px;border-radius:50%;background:var(--c);flex:none;box-shadow:inset 0 0 0 1px rgba(38,18,16,.18)}
.dot.two{background:linear-gradient(90deg,var(--olive) 50%,var(--orange) 50%)}
.cal{margin-top:26px}
.cal .track{gap:8px}
.cd{flex:0 0 auto;width:132px;scroll-snap-align:start;padding:12px 12px 14px;background:var(--paper);border:1px solid var(--line);display:flex;flex-direction:column;gap:6px;min-height:150px}
.cd .dt{font-family:var(--serif);font-size:30px;line-height:.9}
.cd .dt small{font-family:var(--sans);font-size:9.5px;letter-spacing:.14em;text-transform:uppercase;font-weight:700;opacity:.55;margin-left:4px}
.cd .fm{font-size:9px;letter-spacing:.16em;text-transform:uppercase;font-weight:700;padding:4px 7px;border-radius:20px;align-self:flex-start;background:rgba(38,18,16,.08)}
.cd .fm.reel{background:var(--red);color:#FBF3E6}
.cd .fm.car{background:var(--olive);color:var(--cream)}
.cd .fm.st{background:var(--orange);color:#FBF3E6}
.cd b{font-weight:500;font-size:13px;line-height:1.25}
.cd .ro{margin-top:auto;display:flex;gap:6px;align-items:center;font-size:10px;opacity:.65}
.cd.wk{background:var(--brown);color:var(--cream);border-color:transparent}
.cd.wk .fm{background:rgba(226,213,191,.15)}

/* deliverables */
.brief{margin-top:4px;border-top:1px solid var(--line)}
.brief .r{display:grid;grid-template-columns:1fr auto;gap:4px 14px;padding:13px 0;border-bottom:1px solid var(--line);align-items:baseline}
.brief .r .a{font-size:13.5px;color:var(--ink-2)}
.brief .r .b{font-family:var(--serif);font-size:22px;line-height:1.05;text-align:right}
.brief .r .b small{display:block;font-family:var(--sans);font-size:11px;color:var(--ink-3);margin-top:2px}
.counters{display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:var(--line);margin:30px 0 0;border:1px solid var(--line)}
.counters div{background:var(--paper);padding:14px 8px 12px;text-align:center}
.counters b{display:block;font-family:var(--serif);font-weight:400;font-size:clamp(34px,9vw,58px);line-height:.95;color:var(--red)}
.counters span{display:block;font-size:9px;letter-spacing:.14em;text-transform:uppercase;font-weight:700;margin-top:6px;line-height:1.3}
.extra{margin-top:30px;padding:20px 18px 22px;background:var(--olive);color:var(--cream)}
.extra .k{color:#E58A5E;margin-bottom:12px}
.extra ul{list-style:none;display:grid;grid-template-columns:1fr 1fr;gap:10px 14px}
.extra li{font-size:13px;line-height:1.35;padding-left:14px;position:relative}
.extra li::before{content:'';position:absolute;left:0;top:7px;width:6px;height:6px;background:#E58A5E}

/* shoot */
.shoot-facts{display:grid;grid-template-columns:1fr 1fr;gap:1px;background:rgba(226,213,191,.16);margin:6px 0 34px;border:1px solid rgba(226,213,191,.16)}
.shoot-facts div{background:#1F0F0D;padding:14px 14px 15px}
.shoot-facts dt{font-size:9.5px;letter-spacing:.16em;text-transform:uppercase;font-weight:700;opacity:.55}
.shoot-facts dd{font-family:var(--serif);font-size:20px;line-height:1.1;margin-top:5px}
.shots{display:grid;gap:12px}
.shot{padding:18px 16px 18px;border:1px solid rgba(226,213,191,.16);background:rgba(226,213,191,.04)}
.shot h4{font-family:var(--serif);font-weight:400;font-size:24px;line-height:1.05;display:flex;gap:10px;align-items:center;flex-wrap:wrap}
.shot h4 .dot{width:10px;height:10px}
.shot h4 small{font-family:var(--sans);font-size:9.5px;letter-spacing:.16em;text-transform:uppercase;font-weight:700;opacity:.55;flex-basis:100%}
.shot ol{margin-top:12px;padding-left:0;list-style:none;counter-reset:s;display:grid;gap:6px}
.shot ol li{counter-increment:s;display:grid;grid-template-columns:24px 1fr;font-size:13.5px;line-height:1.4}
.shot ol li::before{content:counter(s,decimal-leading-zero);font-size:10px;opacity:.45;padding-top:2px}
.shot ol li em{font-style:normal;opacity:.6}
.note-box{margin-top:18px;padding:14px 16px;border-left:2px solid #E58A5E;font-size:13.5px;opacity:.85;max-width:720px}

/* timeline */
.tl{position:relative;margin-top:6px}
.tl::before{content:'';position:absolute;left:7px;top:6px;bottom:6px;width:1px;background:var(--line)}
.tl .t{position:relative;padding:0 0 22px 32px}
.tl .t::before{content:'';position:absolute;left:2px;top:5px;width:11px;height:11px;border-radius:50%;background:var(--canvas);border:2px solid var(--brown)}
.tl .t.hl::before{background:var(--red);border-color:var(--red)}
.tl .t .d{font-size:10px;letter-spacing:.18em;text-transform:uppercase;font-weight:700;color:var(--red)}
.tl .t b{display:block;font-family:var(--serif);font-weight:400;font-size:24px;line-height:1.05;margin:4px 0}
.tl .t p{font-size:13.5px;color:var(--ink-2)}

/* investment */
.inv{display:grid;gap:14px}
.inv .total{padding:24px 20px 26px;background:var(--brown);color:var(--cream)}
.inv .total .lbl{opacity:.65}
.inv .total .amt{font-family:var(--serif);font-size:clamp(58px,16vw,118px);line-height:.9;margin-top:10px}
.inv .total .amt small{font-family:var(--sans);font-size:14px;letter-spacing:.14em;font-weight:700;vertical-align:top;margin-right:6px;opacity:.8}
.inv .total p{margin-top:12px;opacity:.82;font-size:14px}
.inv .split{display:grid;grid-template-columns:1fr 1fr;gap:1px;background:rgba(251,243,230,.25);margin-top:20px}
.inv .split div{background:var(--brown);padding:12px 0 0}
.inv .split div+div{padding-left:14px}
.inv .split b{display:block;font-family:var(--serif);font-weight:400;font-size:26px;line-height:1}
.inv .split span{font-size:12px;opacity:.75;display:block;margin-top:4px;line-height:1.35}
.inv .then{padding:18px 20px;background:var(--red);color:#FBF3E6;display:flex;justify-content:space-between;align-items:baseline;gap:10px;flex-wrap:wrap}
.inv .then b{font-family:var(--serif);font-weight:400;font-size:32px;line-height:1}
.inv .then span{font-size:12px;letter-spacing:.14em;text-transform:uppercase;font-weight:700}
.terms{display:grid;gap:0;margin-top:26px;border-top:1px solid var(--line)}
.terms div{display:grid;grid-template-columns:118px 1fr;gap:12px;padding:12px 0;border-bottom:1px solid var(--line);font-size:13.5px}
.terms dt{font-size:9.5px;letter-spacing:.16em;text-transform:uppercase;font-weight:700;padding-top:3px}
.terms dd{color:var(--ink-2)}
.pricenote{margin-top:18px;font-size:13px;color:var(--ink-2);max-width:640px}
.approve{margin-top:26px;display:flex;flex-wrap:wrap;gap:12px;align-items:center}
.approve p{font-family:var(--serif);font-size:22px;line-height:1.15}
.btn{display:inline-flex;gap:10px;align-items:center;padding:14px 20px;border-radius:40px;background:var(--brown);color:var(--cream);text-decoration:none;font-size:11px;letter-spacing:.18em;text-transform:uppercase;font-weight:700}
.btn.rd{background:var(--red);color:#FBF3E6}
.btn.cr{background:var(--cream);color:var(--brown)}

/* scope */
.inc{display:grid;gap:18px}
.inc .box{padding:20px 18px 22px;background:rgba(244,238,226,.75);border-top:2px solid var(--brown)}
.inc .box h4{font-family:var(--serif);font-weight:400;font-size:28px;margin-bottom:12px}
.inc .box ul{list-style:none;display:grid;gap:7px}
.inc .box li{font-size:13.5px;line-height:1.4;padding-left:22px;position:relative}
.inc .box li::before{content:'✓';position:absolute;left:0;top:0;color:var(--olive);font-weight:700}
.exg{display:grid;gap:8px}
.ex{padding:16px 16px 17px;background:#EDE3D2;border:1px solid var(--line);position:relative}
.ex .tg{font-size:9px;letter-spacing:.16em;text-transform:uppercase;font-weight:700;color:var(--red)}
.ex b{display:block;font-family:var(--serif);font-weight:400;font-size:21px;line-height:1.1;margin:5px 0 4px}
.ex p{font-size:12.5px;color:var(--ink-2);line-height:1.4}

/* close */
#close{min-height:86svh;display:flex;align-items:center;text-align:center}
#close .wrap{display:flex;flex-direction:column;align-items:center}
#close img.lg{width:min(320px,70vw);height:auto}
#close h2{margin-top:30px;color:var(--cream)}
#close h2 em{color:#E58A5E}
#close p{margin-top:16px;opacity:.75;max-width:420px}
#close .btns{display:flex;gap:10px;flex-wrap:wrap;justify-content:center;margin-top:28px}
footer{padding:22px var(--gut) 30px;text-align:center;font-size:9.5px;letter-spacing:.22em;text-transform:uppercase;font-weight:700;background:var(--dark);color:var(--cream);opacity:1}
footer span{opacity:.5}

/* lightbox */
#lb{position:fixed;inset:0;z-index:200;background:rgba(24,11,9,.96);display:none;align-items:center;justify-content:center;overscroll-behavior:contain;touch-action:pan-y}
#lb.open{display:flex}
#lb img{max-width:94vw;max-height:82svh;width:auto;height:auto;object-fit:contain;cursor:zoom-in}
#lb.real{align-items:flex-start;justify-content:flex-start;overflow:auto}
#lb.real img{max-width:none;max-height:none;cursor:zoom-out}
#lb .cap{position:fixed;left:0;right:0;bottom:14px;text-align:center;color:var(--cream);font-size:12px;opacity:.8;padding:0 70px;pointer-events:none}
#lb .x{position:fixed;top:12px;right:12px}
#lb .nv{position:fixed;top:50%;transform:translateY(-50%);width:44px;height:44px;border-radius:50%;background:rgba(244,238,226,.14);color:var(--cream);font-size:18px;display:none}
#lb .nv.p{left:12px}#lb .nv.n{right:12px}

/* ------- tablet / desktop ------- */
@media (min-width:760px){
  :root{--gut:28px}
  body{font-size:16px}
  .sec{padding:120px 0 128px}
  .band{padding:96px 0 104px}
  #bar{padding:16px var(--gut)}
  #bar .lg{height:22px}
  #bar .chap{display:block}
  body.scrolled #bar .chap{opacity:.7}
  #cover .wrap{grid-template-columns:1fr minmax(0,.95fr);align-items:center;gap:56px}
  #cover .vid{order:2}
  .duo{grid-template-columns:1fr 1fr;gap:24px}
  .how{gap:14px}
  .how a{padding:20px 18px}
  .board{aspect-ratio:16/10}
  .pc{left:var(--X);top:var(--Y);width:var(--W)}
  .pc.no-p{display:block}.pc.no-l{display:none}
  .pc.chip b{font-size:.78cqw;padding:.55cqw .5cqw 0}
  .pc.chip s{font-size:.72cqw;padding:.1cqw .5cqw 0}
  .pc.chip{padding-bottom:1.6cqw}
  .pc.note{font-size:3.4cqw}
  .sw{gap:14px}
  .sw .s i{aspect-ratio:4/5}
  .sw .s em{font-size:12.5px}
  .gp{grid-template-columns:minmax(0,1fr) minmax(0,1fr) minmax(0,1.05fr);gap:40px}
  .gp .legend-col{order:3}
  .legend{margin-top:0}
  .phone{border-radius:44px 44px 0 0;border-width:10px}
  .phone .stat{height:38px}
  .phone .tabs{height:40px}
  .band .bh{grid-template-columns:1fr 1fr;align-items:end;gap:30px}
  .sctl{display:flex;gap:8px;position:absolute;right:var(--side);top:-58px}
  .sctl button{width:42px;height:42px;border-radius:50%;border:1px solid currentColor;opacity:.6;font-size:15px}
  .sctl button:hover{opacity:1}
  .ba-list{grid-template-columns:repeat(3,1fr);gap:22px}
  .mosaic{columns:3;column-gap:12px}
  .mosaic figure{margin-bottom:12px}
  .ftype .fh{grid-template-columns:1.1fr 1fr;gap:40px;align-items:end}
  .facts{grid-template-columns:repeat(3,1fr)}
  .pillars li{grid-template-columns:44px 280px 1fr;align-items:baseline}
  .pillars li p{grid-column:3}
  .stages{grid-template-columns:repeat(4,1fr)}
  .mix{grid-template-columns:repeat(3,1fr);gap:14px}
  .brief .r{grid-template-columns:1fr 1fr}
  .counters{grid-template-columns:repeat(8,1fr)}
  .extra{padding:28px 30px 30px}
  .extra ul{grid-template-columns:repeat(3,1fr)}
  .shoot-facts{grid-template-columns:repeat(4,1fr)}
  .shots{grid-template-columns:repeat(2,1fr);gap:16px}
  .tl{display:grid;grid-template-columns:repeat(7,1fr);gap:12px}
  .tl::before{left:0;right:0;top:7px;bottom:auto;width:auto;height:1px}
  .tl .t{padding:28px 0 0}
  .tl .t::before{left:0;top:2px}
  .inv{grid-template-columns:1.25fr 1fr;align-items:stretch}
  .inv .side{display:grid;gap:14px;align-content:start}
  .inc{grid-template-columns:1fr 1.25fr;align-items:start;gap:28px}
  .exg{grid-template-columns:1fr 1fr}
  #lb .nv{display:block}
}
@media (min-width:1100px){
  .gp{grid-template-columns:minmax(0,.95fr) minmax(0,.95fr) minmax(0,1fr)}
}
@media (prefers-reduced-motion:reduce){
  .js [data-r]{opacity:1;transform:none;transition:none}
  .js .board .pc{opacity:1;animation:none!important}
  #cover .cue i{animation:none}
}
/* grid alignment helpers */
.gp{--phtop:65px}
.gp .legend-col{grid-column:1/-1}
@media (min-width:760px){.gp{--phtop:88px}.gp .legend-col{grid-column:auto}}
/* bar pills so the chrome never sits raw on content */
#bar .brandlink{padding:9px 14px;border-radius:40px;background:rgba(244,238,226,.86);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);border:1px solid rgba(38,18,16,.12);transition:background .3s,border-color .3s}
#bar .lg{height:15px}
#bar .lg.c{left:14px;top:9px}
body.dark-bar #bar .brandlink{background:rgba(29,13,11,.62);border-color:rgba(226,213,191,.16)}
body.dark-bar #bar .pill{background:rgba(29,13,11,.62);color:var(--cream);border-color:rgba(226,213,191,.16)}
#bar .chap{padding:9px 14px;border-radius:40px;background:rgba(244,238,226,.86);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px)}
body.dark-bar #bar .chap{background:rgba(29,13,11,.62);color:var(--cream)}
/* small fixes */
.facts div:last-child:nth-child(odd){grid-column:1/-1}
.g-dark .dot,.g-brown .dot{box-shadow:inset 0 0 0 1px rgba(226,213,191,.55)}
.band .bh .chipline i{box-shadow:inset 0 0 0 1px rgba(38,18,16,.25)}
.g-olive .band .bh .chipline i,.g-brown .chipline i,.g-red .chipline i,.g-olive .chipline i{box-shadow:inset 0 0 0 1px rgba(251,243,230,.35)}
@media (min-width:760px){ .facts div:last-child:nth-child(odd){grid-column:auto} #bar .lg{height:17px} }
@media (min-width:760px){ #cover h1{font-size:min(8.6vw,128px)} #cover .wrap{grid-template-columns:1.05fr minmax(0,.95fr)} }

/* ===== v5: moodboard 2 ===== */
.board{aspect-ratio:1000/2300}
.pc{rotate:var(--r,0deg);z-index:var(--z,10)}
.pc.vid{height:auto;box-shadow:0 10px 22px -12px rgba(38,18,16,.55);background:#000}
.pc.stamp{filter:drop-shadow(0 8px 10px rgba(38,18,16,.28))}
.pc.icon{filter:drop-shadow(0 3px 4px rgba(38,18,16,.18))}
.pc.type{background:#F7F1E6;padding:3cqw 3.4cqw 3.4cqw;box-shadow:0 10px 22px -12px rgba(38,18,16,.45);display:flex;flex-direction:column;gap:.6cqw}
.pc.type .aa{display:flex;align-items:baseline;gap:4cqw;line-height:.9}
.pc.type .aa b{font-weight:400}
.pc.type .aa .s{font-family:var(--serif);font-size:15cqw;color:var(--brown)}
.pc.type .aa .v{font-family:var(--sans);font-weight:850;font-size:12cqw;color:var(--red)}
.pc.type span{font-size:1.9cqw;letter-spacing:.12em;text-transform:uppercase;font-weight:700;color:var(--ink-2);margin-top:1cqw}
.pc.tline{font-family:var(--sans);font-weight:850;font-size:2.3cqw;letter-spacing:.3em;white-space:nowrap;color:var(--red);line-height:1.6;border-top:1.5px solid var(--brown);border-bottom:1.5px solid var(--brown);text-align:center}
.js .board.play .pc{animation:drop 1.15s var(--ease) both;animation-delay:calc(var(--d) * 170ms)}
.js .board.play .pc.stamp,.js .board.play .pc.icon{animation-name:stampin;animation-duration:.8s}
.js .board.play .pc.note,.js .board.play .pc.logo,.js .board.play .pc.tline,.js .board.play .pc.type{animation-name:fadein;animation-duration:1.2s}
@keyframes stampin{0%{opacity:0;transform:scale(1.5)}70%{opacity:1;transform:scale(.96)}100%{opacity:1;transform:none}}
@media (min-width:760px){
  .board{aspect-ratio:1600/1100}
  .pc{rotate:var(--R,0deg);z-index:var(--Z,10)}
  .pc.type{padding:1.4cqw 1.6cqw 1.6cqw;gap:.3cqw}
  .pc.type .aa{gap:1.8cqw}
  .pc.type .aa .s{font-size:6.4cqw}.pc.type .aa .v{font-size:5.2cqw}
  .pc.type span{font-size:.72cqw;margin-top:.4cqw}
  .pc.tline{font-size:.98cqw;border-width:1px;letter-spacing:.3em}
  .pc.note{font-size:3.6cqw}
}

/* stamps in the colour section */
.stamps{display:grid;grid-template-columns:repeat(5,1fr);gap:8px;margin-top:6px;align-items:start}
.stp{margin:0}
.stp img{width:100%;height:auto;rotate:var(--r,0deg);filter:drop-shadow(0 6px 8px rgba(38,18,16,.22))}
.stp figcaption{margin-top:10px}
.stp b{display:block;font-family:var(--serif);font-weight:400;font-size:clamp(14px,3.6vw,22px);line-height:1.05}
.stp em{display:block;font-style:normal;font-size:11px;color:var(--ink-2);margin-top:3px;line-height:1.3}
@media (min-width:760px){.stamps{gap:22px}.stp em{font-size:12.5px}}

/* shoot topics only */
.shot{padding:16px 16px 18px}
.shot h4 small{margin-top:6px}

/* month calendar */
.mcal{display:grid;grid-template-columns:repeat(7,minmax(0,1fr));gap:3px}
.mcal .wd{font-size:8.5px;letter-spacing:.12em;text-transform:uppercase;font-weight:700;opacity:.55;padding:2px 2px 4px}
.mcal .day{position:relative;min-height:62px;background:var(--paper);border:1px solid var(--line);padding:4px 3px 4px;display:flex;flex-direction:column;align-items:stretch;gap:2px;text-align:left;cursor:pointer;min-width:0}
.mcal .day.out{opacity:.35;background:transparent;cursor:default}
.mcal .day .dn{font-family:var(--serif);font-size:15px;line-height:1}
.mcal .day .stg,.mcal .day .ms{display:none}
.mcal .day.hl{background:#F6E1DA;border-color:var(--red)}
.mcal .day.on{outline:2px solid var(--brown);outline-offset:-2px}
.mcal .ev{display:flex;align-items:center;gap:4px;background:var(--c);color:var(--t);border-radius:3px;padding:1px 4px;font-size:8.5px;font-weight:700;line-height:1.5;min-width:0;box-shadow:inset 0 0 0 1px rgba(38,18,16,.12)}
.mcal .ev i{font-style:normal}
.mcal .ev em{display:none;font-style:normal;font-weight:500;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.mcal .day:has(.ms)::after{content:'';position:absolute;right:3px;top:4px;width:6px;height:6px;border-radius:50%;background:var(--red)}
.cal-legend{display:flex;flex-wrap:wrap;gap:8px 14px;margin-top:12px;font-size:11px;align-items:center}
.cal-legend span{display:inline-flex;gap:6px;align-items:center}
.cal-legend i{font-style:normal;font-weight:700;font-size:9px;width:16px;height:16px;border-radius:3px;display:grid;place-items:center;background:rgba(38,18,16,.08)}
.cal-legend .sep{width:1px;height:14px;background:var(--line)}
.cal-detail{margin-top:14px;padding:14px 16px 16px;background:var(--brown);color:var(--cream);font-size:13.5px;line-height:1.5}
.cal-detail b{font-family:var(--serif);font-weight:400;font-size:20px;margin-right:6px}
.cal-detail ul{list-style:none;margin-top:8px;display:grid;gap:6px}
.cal-detail li{display:flex;gap:8px;align-items:center}
.cal-detail li small{opacity:.6;font-size:11px}
.cal-detail .dot{box-shadow:inset 0 0 0 1px rgba(226,213,191,.5)}
@media (min-width:760px){
  .mcal{gap:6px}
  .mcal .wd{font-size:10px}
  .mcal .day{min-height:112px;padding:8px 8px 8px;gap:4px}
  .mcal .day .dn{font-size:22px}
  .mcal .day .stg{display:block;font-size:9px;letter-spacing:.1em;text-transform:uppercase;font-weight:700;color:var(--red);line-height:1.2}
  .mcal .day .ms{display:block;font-size:9px;letter-spacing:.1em;text-transform:uppercase;font-weight:700;color:var(--olive);line-height:1.2}
  .mcal .day:has(.ms)::after{display:none}
  .mcal .ev{font-size:10.5px;padding:2px 6px}
  .mcal .ev em{display:inline}
}